The internet penetration in Africa as of March 2019 was 35.9% compared to the rest of the world at 60.2%.
In 2018, internet user penetration in South Africa was 63.8% of the population. Experts project that this number will grow to 80.8% by 2023.
Despite the high number of active internet users, the connectivity has been slow. The reason for this is that much of the content is on servers outside the continent. Thankfully, companies such as Microsoft are deploying servers in Cape Town and Johannesburg.
By doing so, the company has made it easier for users in Africa to access their cloud servers and apps much faster. EA has also deployed multiple servers in Africa to ensure users play games without any lag.
Want to know how server deployment in Africa is impacting the world? Read on.
More Gamers Equals More Revenue
In 2018, video game revenue reached a new peak of $43.8 billion. This was higher compared to 2017. In fact, it was an 18% increase.
Interactive media and digital games grew by 13% in 2018 to reach $119.6 billion. In 2019, the figures will reach more than $118.2 billion.
Over the years, gamers in Africa have been unable to enjoy fast speeds when playing online games. As such, many have opted for offline games. While this has ensured that gaming companies earn revenue from African gamers, they have missed out on revenue for online games.
Thanks to gaming companies, African gamers can play online games without any lag. This is a new revenue stream for video game publishers as more gamers in Africa join the rest of the world.
Every season, a plethora of decisions go into farming. Not only do farmers have to analyze weather patterns to know what to plant. But they also have to analyze market prices.
Without server deployment in Africa, farmers will not benefit from data-driven farming. Every year, different countries in Africa experience drought. As such, many of its citizens go hungry.
When this happens, international organizations and foreign countries come forward to provide aid. With data-driven farming, African farmers can leverage technology to improve productivity. For instance, they can collect data from mobile weather stations and UAVs.
This data relates to crops, soils, or weather. Thanks to data-driven farming, African countries can reduce their reliance on food aid. Also, African countries will be able to export food to other markets and earn revenue.
To compete with the rest of the world, African companies need technology solutions that reduce complexity. With the deployment of African servers, companies can start delivering a seamless experience.
For starters, companies will not suffer any downtime when they host business apps on the cloud. They will also have the advantage of protecting their customer’s data from cyber-attacks. With cloud technology, African companies can become competitive.
This reduces brain drain from the continent and tackles one of the biggest problems – immigration.
Deploying Servers in Africa for an Enhanced Experience
Deploying servers in Africa is also a boost for video streaming companies such as Netflix. Not only will the company access new markets, but it will help to fight piracy. This also boosts Hollywood based production companies.
If you are in search of dependable automated IT infrastructure, contact us today and schedule your free consultation.